Taking direction from my CD and Senior Art Director, I began problem solving the current Sino Interactive and Meet Social logos. The current Sino logo didn’t have much character, and Meet Social had some issues with a more uniform presence overall, not including the “T” that was seemingly un-crossed. Through many versions, I came up with some more polished options. (Logo Design)

Agency: Liquid Advertising

Client: Sino Interactive

Creative Director: Juile Crow

Senior Art Director: Chris Cadiz

Initial logo variations

Initial task

Round 1 Meet social
I was trying to keep the flow, searching for a more
complete representation.

Round 1 Sino
I briefly visited the idea that information was constantly flowing, like a möbius strip. I started to pair my updated versions of Meet Social with Sino.

Final round V 1
I created a sleek solution with depth and movement.

Final round V 2
These gradient ribbons paired well with former Meet Social logos.